Event Types
Product Launches
A reveal moment designed for press, partners and social.
The brief we usually receive
"We're launching a product in Montreal and media and partners need to discover it in the right conditions."
- Typical timeline
- 6–12 weeks
- Scale
- 40–600 guests
How we approach it
- 01We script the reveal moment, to the second.
- 02We design every angle for photo and video.
- 03We coordinate embargo, press and invitations.
What success looks like
- Media coverage
- Content shared
- Qualified leads
Gallery
See also: A product launch in a Mile End loft
Common questions
Yes, we gladly coordinate lists, media welcome and interviews.
Yes: NDAs, controlled access and real-time reveal.
Yes. Montreal and Quebec City are our core markets, and we deliver regularly in the Outaouais, the Laurentians, the Eastern Townships and Charlevoix, as well as Toronto and elsewhere in Canada.
No. Figures are in Canadian dollars, before GST and QST. Every proposal itemizes applicable taxes line by line.
A deposit is due on signing; the amount, schedule and cancellation terms are set out in writing, in line with Quebec's Consumer Protection Act where it applies.
Always. Coordination, signage, hosting, registration and on-site teams are delivered in French and English, at no extra cost.
We coordinate event liquor permit applications with the RACJ alongside the licensed caterer or venue, and build the deadlines into the production calendar.
Ideally four to nine months for a gala or conference, six to twelve weeks for a launch or 5 à 7. We take shorter timelines when quality can be held.
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