Event Types
Brand Experiences & Activations
Spaces where people live the brand rather than look at it.
The brief we usually receive
"We want to meet the public during festival season, in a space that feels like us."
- Typical timeline
- 2–6 months
- Scale
- Hundreds to thousands of visitors
How we approach it
- 01We start from the action the visitor should take.
- 02Municipal permits and public space occupancy.
- 03Measuring footfall and engagement.
What success looks like
- Footfall
- Dwell time
- Content generated
Gallery
See also: A winter activation in Quebec City
Common questions
Yes, we prepare applications with the relevant boroughs and cities.
Yes: heating, surface safety and staff comfort are planned for temperatures below -20 °C.
Yes. Montreal and Quebec City are our core markets, and we deliver regularly in the Outaouais, the Laurentians, the Eastern Townships and Charlevoix, as well as Toronto and elsewhere in Canada.
No. Figures are in Canadian dollars, before GST and QST. Every proposal itemizes applicable taxes line by line.
A deposit is due on signing; the amount, schedule and cancellation terms are set out in writing, in line with Quebec's Consumer Protection Act where it applies.
Always. Coordination, signage, hosting, registration and on-site teams are delivered in French and English, at no extra cost.
We coordinate event liquor permit applications with the RACJ alongside the licensed caterer or venue, and build the deadlines into the production calendar.
Ideally four to nine months for a gala or conference, six to twelve weeks for a launch or 5 à 7. We take shorter timelines when quality can be held.
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